Privacy Policy

Last Updated: May 1, 2024

Welcome to RugCheck ("we," "our," or "us"). We are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at rugcheck.ca or use our flight aggregation services.

Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

1. Information We Collect

1.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Register for an account
• Search for flights
• Sign up for our newsletter
• Complete forms on our website
• Contact us with inquiries
• Participate in surveys or promotions

The personal information we may collect includes:

• Name
• Email address
• Phone number
• Postal address
• Travel preferences
• Payment information (processed through secure third-party payment processors)
• Travel documentation details (for booking purposes)

1.2 Non-Personal Information

We automatically collect certain non-personal information when you visit our website, including:

• Browser type and version
• Operating system
• IP address
• Device information
• Pages visited and time spent on pages
• Referral sources
• Search queries

1.3 Cookies and Similar Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activities. These technologies help us analyze website traffic, customize content, and provide a better user experience. You can manage your cookie preferences through your browser settings. For more information, please see our Cookie Policy.

2. How We Use Your Information

We may use the information we collect for various purposes, including:

• Providing and maintaining our services
• Processing flight searches and facilitating bookings
• Customizing your experience on our website
• Sending you booking confirmations and travel information
• Communicating with you about your account or transactions
• Sending you marketing and promotional materials (with your consent)
• Responding to your inquiries and customer service requests
• Analyzing usage patterns to improve our website and services
• Preventing fraudulent transactions and monitoring against errors
• Complying with legal obligations

3. Disclosure of Your Information

We may share your information with third parties in the following circumstances:

3.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

• Airlines and travel agencies for booking purposes
• Payment processors to complete transactions
• Marketing partners to help us promote our services
• Analytics providers to help us understand website usage
• Customer service providers to assist with inquiries
• IT and cloud service providers to maintain our platform

3.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, your information may be transferred as part of that transaction.

3.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests from public authorities (e.g., a court or government agency).

3.4 Protection of Rights

We may disclose your information to protect and defend our rights, property, or safety, or that of our users or third parties.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When determining how long to keep your information, we consider the amount, nature, and sensitivity of the information, the potential risk of harm from unauthorized use or disclosure, and applicable legal requirements.

6. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, which may include:

• The right to access your personal information
• The right to correct inaccurate or incomplete information
• The right to request deletion of your personal information
• The right to restrict or object to processing of your personal information
• The right to data portability
• The right to withdraw consent at any time
• The right to lodge a complaint with a supervisory authority

To exercise your rights, please contact us using the information provided in the "Contact Us" section below.

7. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us so that we can delete the information.

8. International Data Transfers

Your information may be transferred to, stored, and processed in countries other than the country in which you are a resident. These countries may have data protection laws that are different from those in your country. By using our services, you consent to the transfer of your information to countries outside of your country of residence, specifically including Canada and the United States.

9. Third-Party Links

Our website may contain links to third-party websites and services. We have no control over the content and privacy practices of these sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated version will be indicated by an updated "Last Updated" date at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information.

11. Analytics and Advertising

We use analytics tools such as Google Analytics and Facebook Pixel to collect information about your use of our website. These tools help us understand how visitors interact with our site, which pages are visited most often, and how we can improve user experience.

We may also use targeted advertising services to display advertisements that may be of interest to you based on your browsing behavior. You can opt out of targeted advertising through the settings of the relevant advertising network or through tools provided by industry associations.

12. Cookie Policy

Our website uses cookies and similar technologies to enhance your browsing experience. Cookies are small text files that are stored on your device when you visit our website. We use the following types of cookies:

• Essential Cookies: These cookies are necessary for the website to function properly and cannot be turned off in our systems.
• Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site.
• Functional Cookies: These cookies enable the website to provide enhanced functionality and personalization.
• Targeting Cookies: These cookies may be set through our site by our advertising partners to build a profile of your interests and show you relevant advertisements on other sites.

You can manage your cookie preferences through the cookie banner on our website or by adjusting your browser settings.